Daejeon City Supports Startup Companies in Building Brand Image
[Asia Economy (Daejeon) Reporter Jeong Il-woong] Daejeon City supports the establishment of product and brand images for startup companies.
The city announced on the 23rd that it will recruit 20 companies to participate in the 'Brand Design Package Support Project' until the 11th of next month and support the selected companies in brand design, product and packaging design production.
The support project targets early-stage companies established within 7 years in the region. The support areas by category include ▲ product design ▲ corporate identity (CI) ▲ brand identity (BI) ▲ character design ▲ packaging design such as packaging and containers, and companies that need initial product design or new product design can apply.
Selected companies will receive up to 10 million KRW in support (with a 10% company contribution). However, companies that participated and received support in the same project last year are excluded.
The city plans to select the final participating companies through evaluation on the 19th of next month after recruitment. Support will be available from the end of next month.
For more detailed information about participation in the project, please check the website of the Daejeon Economic and Trade Promotion Agency, the project executing organization.
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Park Moon-yong, head of the City’s Startup Support Division, said, “A company’s brand is an important factor that determines the success of the company and product sales according to social atmosphere and consumer tendencies,” adding, “The city will spare no effort to support local startup companies’ brands and products to be recognized in the global market.”
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