CJ The Market Hosts 'Seol Gift Set Festival'... Up to 69% Discount

[Asia Economy Reporter Seungjin Lee] CJ CheilJedang is holding an online holiday event, the ‘2021 Seol Gift Festival,’ at its food specialty mall ‘CJ The Market’ until the 9th of next month to celebrate the Lunar New Year.

Under the slogan “CJ Gift Sets at CJ The Market,” this event offers over 150 types of gift sets at discounts of up to 58%. Pursuing a comprehensive platform service, CJ CheilJedang has expanded consumer choices by preparing fresh foods such as Korean beef (Hanwoo) and fruits alongside CJ CheilJedang gift sets. Customers who purchase over 100,000 KRW will be entered into a draw to win various prizes including Samsung AirDresser, Bespoke Kimchi Refrigerator, and LG Robot Vacuum Cleaner. Additionally, 200 customers who purchase over 50,000 KRW will receive a CJ The Market gift card worth 5,000 KRW.

A ‘Big Prime Festival’ exclusively for CJ The Market premium membership ‘The Prime’ members has also been planned. Until February 1st, Seol gift sets are sold at discounts of up to 69%, with a 7% regular discount plus an additional 5% discount coupon, allowing members to purchase gift sets at even lower prices. All ‘The Prime’ members who purchase over 100,000 KRW and enter the event during the period will receive a 30% discount coupon for future use. ‘The Prime’ is a paid membership of CJ The Market costing 2,000 KRW per month, offering benefits such as a 7% regular discount and free shipping coupons.

Until February 7th, a special promotion called ‘Seol Holiday Table Setting’ will be held, where customers can purchase food products needed for holiday meals at discounts of up to 76%. Depending on the purchase amount, customers will receive discount coupons of up to 15%, and those who purchase over 50,000 KRW and enter the gift event will be entered into a draw to win a Wedgwood brunch set for two.

A ‘multi-delivery’ service allowing gifts to be sent to multiple locations with a single payment is also available. Up to 11 addresses can be entered directly, and more than that can be arranged through a separate application process.

Meanwhile, since its launch in July 2019, ‘CJ The Market’ has surpassed approximately 100 billion KRW in cumulative sales and exceeded 1 million cumulative mobile app downloads. After revising the system to increase member benefits in December last year, the premium membership ‘The Prime’ attracted about 16,000 new paid members within approximately two months.

This content was produced with the assistance of AI translation services.