Amorepacific×Off-White, Limited Edition 'Protection Box' Release

[Asia Economy Reporter Seungjin Lee] Amorepacific announced on the 25th that it will collaborate with the fashion brand Off-White to launch a limited edition product called the 'Protection Box.' This is the first time Off-White has released a product in collaboration with a Korean company.

The 'Protection Box,' created through the collaboration between the two companies, consists of Amorepacific's ▲sheet mask ▲tone-up cushion ▲lip balm and Off-White's ▲fashion mask ▲mask strap ▲protection container. This collaboration embodies the increasingly important value of 'Protection.' The sheet mask, developed with Amorepacific's expertise, soothes irritated skin with its active ingredients. The lip balm provides moisture to dry lips, and the tone-up cushion protects the skin from harmful environments such as UV rays.

The limited quantity 'Protection Box' will be sold through a lottery system on Amorepacific's official online shopping mall starting at 10 a.m. on February 1st. Afterwards, from the 8th, it will be available through Naver Shopping, and from the 10th, it will be showcased at Amore Store (Yongsan-gu, Seoul), Amore Seongsu (Seongdong-gu, Seoul), and Amore Store Gwanggyo (Yeongtong-gu, Suwon-si, Gyeonggi-do). In March, it is planned to be additionally launched in China and Japan.

Amorepacific President Saehong Ahn expressed, "We are pleased to collaborate on a meaningful theme with Off-White, one of the most prominent fashion brands worldwide," and stated, "Amorepacific will continue to do its best to create a more beautiful and healthier world based on customer-centered values."

This content was produced with the assistance of AI translation services.