Pulmuone Launches 4 Types of Frozen Tteokbokki 'Raengtteok' Featuring Chewy Texture and Spicy Flavor

[Asia Economy Reporter Seungjin Lee] Pulmuone is launching four types of spicy tteokbokki for consumers who prefer spicy flavors.

On the 22nd, Pulmuone Foods announced that it will release a total of four types of frozen tteokbokki with a chewy texture: 'Raengtteok Wheat Tteokbokki' and 'Raengtteok Cheese Tteokbokki,' each available in spicy and very spicy flavors.

'Raengtteok Wheat Tteokbokki' and 'Raengtteok Cheese Tteokbokki' use rice cakes that retain freshness and chewiness through traditional methods and rapid freezing. This solves the common problem of rice cakes hardening in frozen tteokbokki, using Pulmuone's unique know-how.

After steaming the rice cakes with 130℃ steam, a double kneading process that produces the same effect as traditional pounding is applied to increase the stickiness of the rice cakes, creating a soft and chewy texture the more you chew. Immediately after extrusion, the rice cakes are rapidly frozen in a 26-meter freezing tunnel for a short time to prevent cracking during cooking and maintain freshness as if just made. The moisture in the rice cakes is very well preserved, so they can be cooked immediately without separate thawing.

Additionally, a special tteokbokki sauce at a professional level, which pairs well with the chewy texture of the rice cakes, is added. Each product is available in 'spicy' and 'very spicy' flavors, seasoned with spicy Vietnamese chili powder and sharp Cheongyang chili peppers. Curry powder and black pepper are added to reinterpret the taste of professional tteokbokki in Pulmuone's style. The spicy flavor is as spicy as ramen, and the very spicy flavor is as spicy as spicy jjambbong.

The cooking method is simple. Without thawing the rice cakes, just add the rice cakes and sauce to water and boil for about 5 to 5 minutes and 30 seconds to complete. Besides the fish cakes included in the product, various toppings such as fried foods and vegetables can be added according to preference and taste, making it perfect not only as a snack but also as a light appetizer.

'Raengtteok Wheat Tteokbokki' and 'Raengtteok Cheese Tteokbokki' are online-exclusive products and can be found on online malls such as Pulmuone Shop. The price is 4,980 won for 'Raengtteok Wheat Tteokbokki' and 5,480 won for 'Raengtteok Cheese Tteokbokki.'

Sim Woongseop, Product Manager (PM) of Pulmuone Foods, said, "We have mainly offered sweet and spicy tteokbokki enjoyed as snacks for children, but to meet diverse consumer preferences, we have launched four types of Pulmuone-style spicy frozen tteokbokki through online channels. Currently, only fish cakes are included, but we plan to diversify the types of ingredients such as fried foods and cheese balls to expand the premium line of frozen tteokbokki."

This content was produced with the assistance of AI translation services.