Hanse Dream Launches New Products Featuring This Year's Color 'Yellow'
[Asia Economy Reporter Seungjin Lee] Hanse Dream, a children's clothing company, announced on the 21st that it will showcase spring and summer items reflecting 'Illuminating,' a yellow hue selected as the color of the year by the global color research institute Pantone.
Illuminating is a bright yellow with a cheerful and warm feeling, symbolizing hope and positivity.
First, Moimoln will present the 'Embro Synthetic Fiber Jumpsuit' using yellow in its baby line (0-24 months). The 'Ashed Color Woven Jacket' in the toddler line (2-6 years) features a bright yellow color.
Curlysue has prepared various fashion items such as jumpers, sweatshirts, and dresses reflecting the vibrant yellow color. The children's denim brand Levi's Kids also released a hoodie product applying a lively yellow hue.
Eunsubin, team leader of Hanse Dream's marketing team, said, "Although everyone is going through a difficult time due to the COVID-19 situation, we hope our children will spend 2021 with hope and positivity, so we are presenting fashion items using lively yellow."
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Meanwhile, Hanse Dream became a subsidiary of Hanse Yes24 Holdings in 2015. It currently operates leading domestic children's clothing brands such as Curlysue, Moimoln, Play Kids Pro, Converse Kids, and Levi's Kids.
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