MobiK, Officially Launched on US Amazon '1t.'... "Entering the Global Market"

[Asia Economy Reporter Hyunseok Yoo] Gaon Media's subsidiary Mobike has entered the US Amazon market.

Mobike announced on the 12th that its own brand ‘1t.’ (Wonit) has officially launched and started sales on Amazon (US), the world's largest e-commerce platform.

‘1t.’ is a new brand launched last year based on Mobike's unique technology and design capabilities. The ‘1t.’ strap case, first revealed on Amazon, is a custom-fit optimized for the iPhone 12 and compatible with MagSafe. The strap features a distinctive design. By tagging the NFC embedded in the strap, users can enjoy high-quality services such as wallpapers and widgets. Additionally, a removable sticker included allows customers to personalize their cases.

Mobike plans to regularly provide various content through the ‘1t.’ app so that customers can customize not only the case but also the interior of their smartphones according to their personality. Furthermore, the company aims to expand its product lineup to capture the hearts of global consumers.

Lee Sang-gil, CEO of Mobike, stated, “We will use Amazon as a stepping stone for ‘1t.’ to leap into the global market,” adding, “With this Amazon entry, we will continue to expand the global mobile accessory market and strengthen our efforts to target overseas consumers.”

Meanwhile, ‘1t.’ began pre-launch sales of four types of iPhone 12 strap cases domestically on the 8th. To celebrate the new product launch, a 10% discount and free shipping event is ongoing for all customers. The ‘1t.’ iPhone 12 cases are available on Amazon, the Wonit official store, Naver, and other domestic and international online malls.

This content was produced with the assistance of AI translation services.