Overseas Sales Plunge 19.8% Due to COVID-19 Impact

Hyundai Motor Company Sold 3,743,514 Units Worldwide Last Year... 15.4% Decrease YoY View original image


[Asia Economy Reporter Kim Ji-hee] Hyundai Motor Company announced on the 4th that it sold a total of 3,743,514 vehicles worldwide in 2020. Compared to 2019, domestic sales increased by 6.2% to 787,854 units, while overseas sales decreased by 19.8% to 2,955,660 units.


A Hyundai Motor official explained, "Due to the impact of the novel coronavirus disease (COVID-19) last year, global automobile demand sharply contracted, resulting in an overall decline in overseas sales performance."


Additionally, Hyundai set its sales target for this year at a total of 4.16 million units, with 741,500 units domestically and 3,418,500 units overseas.


Last year, domestic sales totaled 787,854 units. Sedans were led by the Grandeur, which sold 145,463 units domestically, followed by the Avante with 87,731 units and the Sonata with 67,440 units, totaling 307,090 units. Notably, the Grandeur surpassed 100,000 units in annual sales for the fourth consecutive year, setting a new record for the highest annual sales.


Recreational Vehicles (RVs) sold a total of 213,927 units, including 64,791 Palisades, 57,578 Santa Fes, and 36,144 Tucsons.


Furthermore, the domestic market saw remarkable performance from eco-friendly vehicles last year. Hybrid model sales grew by 48.7% compared to 2019, reaching 66,181 units, while electric vehicle and hydrogen fuel cell vehicle (Nexo) sales increased by 18% and 38%, respectively. Hyundai plans to expand its electric vehicle lineup this year, starting with the launch of the next-generation electric vehicle 'Ioniq 5,' which is based on the dedicated electric vehicle platform ‘E-GMP.’


Commercial vehicles saw sales of 131,384 units for small commercial vehicles, including Porter (95,194 units) and Grand Starex (36,190 units). Large commercial vehicles, including medium and large buses and trucks, sold 27,069 units.


Premium brand Genesis led sales with 56,150 units of the G80 sold, followed by 34,217 GV80 units, 10,009 G90 units, and 7,910 G70 units, totaling 108,384 units.


Overseas sales sharply declined by 19.8% compared to the previous year. Overall sales decreased due to reduced production at overseas plants amid demand contraction caused by COVID-19.



A Hyundai Motor official stated, "As global automobile market demand shows signs of recovery this year, competition among global companies will intensify. Hyundai plans to recover sales and strengthen profitability by optimizing sales profits by region, refining market-specific sales strategies, and operating a flexible business portfolio."


This content was produced with the assistance of AI translation services.

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