Mapo-gu Selected as the Best District for Seoul's 2020 Traffic Demand Management Incentive

Traffic Generation Charge, Corporate Traffic Demand Management, Focused Traffic Demand Management, Special Policy Area Evaluation... Mapo-gu Receives Excellent Ratings in All Areas, Awarded 200 Million KRW Incentive and 1.5 Billion KRW Collection Grant

[Asia Economy Reporter Jongil Park] Mapo-gu (Mayor Yoodonggyun) announced on the 29th that it was selected as the Best District in the ‘2020 Traffic Demand Management Project Evaluation’ conducted among the 25 autonomous districts of Seoul.

As a result, the district will receive a 200 million KRW incentive and 1.5 billion KRW in collection grants from Seoul City, marking its ninth consecutive year winning the Best District award since 2012.

This evaluation was conducted based on eight indicators across four areas: traffic inducement charges, corporate traffic demand management, focused traffic demand management, and special policies. Seoul City decided to provide differentiated incentives and collection grants to districts with excellent evaluation results.

Mapo-gu achieved uniformly excellent results in all areas, earning the honor of Best District.

In the traffic inducement charge collection sector, the district conducted a full survey of 1,317 facilities to accurately impose taxes based on the actual use of buildings, collecting 5.6 billion KRW and achieving a high collection rate of 97.8%.

Additionally, the district encouraged voluntary participation in traffic volume reduction activities tailored to corporate performance through ‘visiting traffic demand management briefings’ directly at companies, actively guiding and promoting traffic inducement charge reduction benefits based on implementation results, contributing to an increased implementation rate of traffic reduction programs at 117 companies.

In the focused traffic demand management sector, to expand the distribution of shared cars, the district conducted regular non-face-to-face promotions targeting apartment complexes and companies, resulting in the placement of 60 shared cars in nine parking lots.

Yoodonggyun, Mayor of Mapo-gu, said, “This Best District award is not only the result of Mapo-gu’s active promotion of traffic demand management projects to reduce traffic volume but also the result of many companies in the area actively participating in traffic reduction programs. We will continue to reduce traffic volume through projects such as promoting public transportation use, and all staff will work hard to create a clean and clear Mapo.”

This content was produced with the assistance of AI translation services.