'The 15th Jongno Cheonggye Tourist Zone Yukijeon Festival' Held Online

Introducing Specialized Commercial Districts 'Main Video', 12 Episodes of Jongno Cheonggye Tourist Zone Stories, and 14 Episodes Including Star Teacher Choi Tae-sung's 'History Lectures'... Available on Jongno TV Website, YouTube, and Jongno Cheonggye Tourist Zone... Enjoy Ontact Tourism Feeling Like Visiting 'Gwangjang Market' and 'Sewoon Sangga' in Person

[Asia Economy Reporter Park Jong-il] During the Joseon Dynasty, there were shops that held the right to supply goods needed by the country. These were called ‘Sijeon,’ and the six Sijeon?Jijeon (traditional Korean paper), Eomuljeon (seafood), Pojeon (hemp cloth), Seonjeon (silk), Myeonpojeon (cotton cloth), and Myeonjujeon (fine silk)?were collectively known as the ‘Yuk-ui-jeon’ (Six Specialty Shops).

Jongno-gu (District Mayor Kim Young-jong) will hold the 'Jongno Cheonggye Tourism Special Zone Yuk-ui-jeon Festival' online to reflect on the long history and tradition of Yuk-ui-jeon and to promote the special zone’s commercial district and local economic revitalization.

Since its inception in 2007, the Yuk-ui-jeon Festival has reached its 15th edition this year. To prevent COVID-19 infection and comply with social distancing, it has been planned in an ontact format that anyone can safely enjoy anytime and anywhere.

Jongno-gu has completed production of a total of 14 videos, including a ‘main video’ briefly introducing the history of Yuk-ui-jeon and the Jongno Cheonggye Tourism Special Zone and its specialized commercial districts (sub-special zones), 12 episodes of ‘Jongno Cheonggye Tourism Special Zone Stories’ featuring voices of merchants from the sub-special zones, and a ‘Yuk-ui-jeon History Story’ lecture by instructor Choi Tae-sung.

The Yuk-ui-jeon Festival videos can be viewed on the Jongno TV website, YouTube, and the Jongno Cheonggye Tourism Special Zone website.

Among them, the 12 sub-special zone exploration videos, which begin with a stamp depicting items symbolizing the specialized commercial districts appearing in the center of the screen, are noteworthy. Viewers can enjoy ontact tourism as if they are visiting places such as ‘Gwancheoldong Youth Street,’ ‘Sangpae Emblem Shopping Center,’ ‘Yeji-dong Jewelry and Watch Shopping Center,’ ‘Gwangjang Market,’ ‘Sewoon Shopping Center,’ and ‘Dongdaemun General Market,’ while also gaining unique enjoyment from the merchants’ lives and stories.

Additionally, Choi Tae-sung, a famous Korean history instructor known as ‘Big Star Teacher,’ delivers historical lectures related to the Jongno commercial district, from Yuk-ui-jeon to the Jongno Cheonggye Tourism Special Zone.

Meanwhile, the Jongno Cheonggye Tourism Special Zone is an area stretching from Sejong-daero to the Sungin-dong intersection. It was designated as a tourism special zone in 2006 to create synergy effects by linking surrounding tourist resources through the restoration of Cheonggyecheon Stream.

The area is specialized by district, including Sangpae and Emblem, medical device shopping centers, jewelry shopping centers, Sewoon Shopping Center, Gwangjang Market, and stationery and toy shopping centers, and it is located near various tourist attractions such as Gyeongbokgung Palace, Changdeokgung Palace, and Jongmyo Shrine.

District Mayor Kim Young-jong said, “It is unfortunate that we cannot meet citizens directly due to COVID-19, but we have chosen a safe ontact festival method to prevent the spread of infection. I recommend enjoying the Yuk-ui-jeon Festival videos to experience the special zone as if you are visiting every corner in person. We will continue to cooperate with merchants in the special zone to lead the local market economy and create a Cheonggye Tourism Special Zone that is loved for a long time.”

This content was produced with the assistance of AI translation services.