AK Plaza, Bundang Branch Renewal... From Top 3 Bakeries to Hobby Electronics

San Francisco's Top 3 Bakery 'Tartine Bakery' Opens
Unique Stores Including Convenience Store and Gaming Gear

[Asia Economy Reporter Cha Min-young] AK Plaza announced on the 7th that it will reopen after completing the renovation work on the first floor of its Bundang branch.

Through this renovation, AK Plaza Bundang branch arranged distinctive brands and adjusted customer flow to highlight a younger and trendier department store image while maintaining familiarity with local consumers. Many new brands were also introduced.

At the front of the first-floor plaza, ‘Tartine Bakery,’ famous as one of San Francisco’s top three bakeries, opened a large store. The ample seating area, designed for customers to enjoy purchased bread and beverages immediately, harmonizes with Bundang branch’s landmark, Piazza360 plaza. The ‘Enoteca’ store, where customers can both purchase and taste premium wines from world-renowned wine regions as well as glass wines for casual enjoyment, is placed side by side with ‘The Charcuteria,’ a store introduced on the popular food show Suyomishikhoe, known for authentic charcuterie, jamon, and salami that pair well with wine.

Additionally, ‘Nice Weather,’ a lifestyle shop with a convenience store concept popular among the MZ generation from Garosugil, and ‘Xenics,’ known for gaming chairs, keyboards, and mice, opened their first-ever department store locations. ‘Coolrain Labo,’ which pioneers a unique art toy sector through collaborations with various brands, also opened a concept store exclusive to the Bundang branch.

Meanwhile, AK Plaza Bundang branch strengthened its trendy luxury clothing and accessories brands on the second floor to give customers a younger and more stylish impression. Furthermore, the fifth and sixth floors, which underwent a major renovation into a ‘Living Specialty Hall’ last August, saw overall sales increase by 116%, with the home appliance category growing by 223% compared to the previous year.

An official from AK Plaza’s merchandise headquarters stated, “We hope to be recognized as a department store that offers a familiar yet special experience, just like the daily lives of our visiting customers.”

This content was produced with the assistance of AI translation services.