Russian Pollock Meets 'K-Beauty'? Notable Northern Development Ideas

Domestic Beauty Industry Manufactures Beauty and Health Products Using Russian Pollock Skin
Kyung Hee University and Pukyong National University Team Wins Top Prize in Ministry of Foreign Affairs New Northern Frontier Expedition Contest

The joint team "Marina" from Pukyong National University and Kyung Hee University won the grand prize in the New Northern Youth Future Pioneer Project Idea Contest.

[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] Russian Pollock meets Korean beauty? This unlikely combination is dreaming of becoming a reality.

The dream is to promote a beauty and health product business by combining Korea's 'K-Beauty' industry with Russian Pollock raw materials.

The grand prize winner of the Ministry of Foreign Affairs' recent "New Northern Youth Future Pioneer Project Idea Contest" was the joint student team 'Marina' from Kyung Hee University and Pukyong National University (team leader Lee Kyung-gyu, a senior in the Department of Marine and Fisheries Management at Pukyong National University).

The Marina team received the highest evaluation in this contest, held to implement the New Northern Policy and promote future-oriented cooperation with Eurasian continent countries on the occasion of the 30th anniversary of Korea-Russia diplomatic relations this year, with their idea of a "collagen product business using Pollock skin."

The team proposed establishing a Korea-Russia joint venture to promote a collagen beauty and health product business, based on the fact that Russia is the world's top producer of Pollock and that Pollock skin is rich in collagen.

According to Marina team's plan, the joint venture company will be established near Vladivostok, Russia, to utilize Russia's low labor costs and Korea's capital and technology.

The joint venture plans to develop various forms of cosmetics and health functional foods using collagen extracted from Pollock skin and sell them online.

This idea was highly evaluated for its feasibility by analyzing the Russian Pollock industry using the team members' majors (Kyung Hee University Russian Language Department and Pukyong National University Department of Marine and Fisheries Management), presenting methods for collagen extraction technology implementation, and concrete business execution strategies including marketing plans.

Professor Kim Do-hoon of Pukyong National University's Department of Marine and Fisheries Management explained, "This idea not only helps develop Russia's underdeveloped fishery processing industry and secure quotas for Korean Pollock and other Hallyu fish species, but also has the meaning of gaining both business value and environmental value by utilizing discarded Pollock skin."

This content was produced with the assistance of AI translation services.