Lamborghini Appoints Stefan Winkelmann as New Chairman

[Asia Economy Reporter Su Su-yeon] The supercar brand Automobili Lamborghini has appointed Stephan Winkelmann as its new Chairman and Chief Executive Officer (CEO). Winkelmann, who will assume the new chairman position on December 1, previously led Lamborghini before Stefano Domenicali. He will once again lead Lamborghini, succeeding Domenicali, who will take office as CEO of Formula 1 starting next year.

Winkelmann, who served as Lamborghini’s Chairman and CEO from 2005 to 2016, is the figure who elevated Lamborghini to the unrivaled leader position in the global supercar market. During his tenure as CEO, numerous models were introduced, ranging from derivative models of the Gallardo, the V10 Hurac?n, the V12 Aventador, to limited edition models.

Stephan Winkelmann, New Chairman and CEO of Automobili Lamborghini

In 2015, he announced the production plan for Lamborghini’s third model lineup, the super sports utility vehicle (SUV) Urus, marking the beginning of a new era. Subsequently, Winkelmann was appointed CEO of Audi Quattro (now Audi Sport), Audi’s high-performance vehicle division, starting March 2016.

Winkelmann said, "Leading two of the world’s most outstanding brands simultaneously is a great honor and joy for me," adding, "Lamborghini is the iconic expression of the most exclusive super sports cars showcasing outstanding design and innovation, and I look forward to this new challenge."

Meanwhile, his predecessor Domenicali, who joined Lamborghini in 2016, led the explosive growth of the Lamborghini brand by launching the world’s first super SUV, the Urus, in 2018. Under his management, production volume at the Santa Agata Bolognese headquarters factory doubled over the past four years, and global customer deliveries in 2019 reached a total of 8,205 units, doubling compared to before the introduction of the Urus, driving global sales growth.

Chairman Domenicali said, "We achieved amazing goals while setting records together with the Lamborghini team," and added, "I hope Winkelmann will experience similar success."

This content was produced with the assistance of AI translation services.