Lotte Construction Receives the 2020 Good Design Award from the Director of the National Institute of Technology and Standards

Public Pedestrian Passage of DMC Lotte Castle The First

[Asia Economy Reporter Donghyun Choi] Lotte Construction announced on the 20th that it received the Commissioner Award of the Korea Agency for Technology and Standards for the public pedestrian passage design of ‘DMC Lotte Castle The First’ at the ‘2020 Good Design Award’ hosted by the Ministry of Trade, Industry and Energy and organized by the Korea Institute of Design Promotion. The 2020 Good Design Award is the most prestigious design selection system in Korea, held annually since 1985.

‘DMC Lotte Castle The First,’ which won this award, is a complex located in Susaek-dong, Eunpyeong-gu, Seoul, adjacent to Susaek-ro, which faces DMC and is at the edge of Bongsan. The public pedestrian passage created in the center of the complex is a pleasant passageway over 30 meters wide and 150 meters long, but the long ramp and stairs built to overcome the level difference overlapped in elevation, making it difficult to highlight its advantages.

In response, Lotte Construction introduced a landscaping concept called ‘Resort Valley’ to this space, creating a promenade where greenery, water features, and walkways overlap, and planned to stack trees in layers so that it appears as part of the mountain even from the outside. The award was decided due to the high evaluation of the public pedestrian passage, which harmonizes various water features and rest facilities to realize a ‘life space like a journey.’

In addition to receiving the Commissioner Award of the Korea Agency for Technology and Standards, four works by Lotte Construction were selected as excellent designs: the Lotte Construction ‘Le L’ brand showroom, Osan Lotte Castle Sky Park model house, Sejong Castle & Famille Diart, and Godeok Lotte Castle Veneruche complex.

The Le L brand showroom is a space where visitors can metaphorically and sensually experience the concept of understated naturalness, which is the concept of Lotte Construction’s high-end residential brand Le L. The exterior of the Osan Lotte Castle Sky Park model house was designed to embody the shape of naturally flowing clouds, giving it a three-dimensional feel. The architectural design of Sejong Castle & Famille Diart features distinctive landscapes with concept-specific main buildings and a sky bridge. Lastly, Godeok Lotte Castle Veneruche, themed as a resort forest, presented diverse landscaping spaces and received favorable reviews from residents.

A representative from Lotte Construction’s Design Research Institute said, “Lotte Construction strives to become a brand loved and trusted by consumers by presenting excellent products in various fields. Especially in landscaping, including the two sites selected this year, a total of six sites’ landscaping designs have been selected as excellent designs over the past three years, including Heukseok Edufore, Yongsan Centerfore, Ansan The First, and Dongdaemun Noblesse.”

This content was produced with the assistance of AI translation services.