[Masters] First Ever No-Audience Event "How to Buy Souvenirs?"

Ticket Holders 'Online Purchase' Only Twice, Including 'Masters-ui Mat' Delivery Service

Patrons holding Masters tickets can purchase souvenirs at the online store. Photo by Golfweek

[Asia Economy Reporter No Woo-rae] Masters memorabilia is a 'favorite item' among amateur golfers.

This is why people ask acquaintances who visit Augusta National Golf Club in Georgia, USA, to bring back gifts. However, this year, there is no sight of crowds trying to buy souvenirs. The tournament was postponed from April to November due to the COVID-19 pandemic and started on the night of the 12th (Korean time) without spectators. So, how can golfers who want to purchase rare items get them?

They can score them through the online shop. This is the first time since the inaugural tournament in 1934, 86 years ago. However, not just anyone can shop online. Only customers with special qualifications can buy. First, patrons who hold 2020 Masters tickets are eligible. They are estimated to be about 40,000 people. Obtaining this qualification is like 'catching a star from the sky.' Even if your name is on the waiting list, there is no guarantee when you will become a patron.

Also, this year, ticket holders for the Augusta National Women's Amateur can purchase items. Augusta National has already sent an email with a list of purchasable products to patrons. The products offered in the online Masters Patron Shop are signature items such as professionally made apparel, unique collectibles, and special gifts. Shopping is not unlimited. The number of purchases is also limited?to two times.

Popular souvenirs include baseball caps ($20), ball towels ($18), T-shirts ($29.50), polo shirts ($75), a dozen golf balls ($44) and sleeves ($11), and umbrellas ($45). They even created a substitute for the $1.50 sandwich, a must-try food at the Masters. The 'Taste of the Masters' package consists of caramel corn, cookies, potato chips, roasted pork, egg salad, and pimento cheese. It is a $150 delivery menu.

This content was produced with the assistance of AI translation services.