Epigram Donates Quilting Vests to Village Chiefs of Goseong-gun

[Asia Economy Reporter Yujin Cho] Kolon Industries FnC Division (hereinafter Kolon FnC), which operates the lifestyle brand Epigram, announced on the 6th that it will donate 130 quilting vests worth about 20 million KRW to the village chiefs of Goseong-gun, Gangwon-do, who are working hard to prevent wildfires.

Epigram launched a local project with Goseong, Gangwon-do, during the Fall/Winter 2020 season, focusing on communicating with customers by introducing not only clothing but also various aspects of the region.

Building on this connection, the brand decided, in close consultation with Goseong-gun, to provide workwear to 128 village chiefs from five towns and townships. The Goseong-gun Village Chiefs Association carries out tasks such as preserving the beautiful scenery of Goseong-gun and representing the villages, and especially works in various ways to prevent wildfire damage during the dry winter season.

Epigram continues activities to introduce beautiful lesser-known small cities in Korea and promote local producers’ products through seasonal lookbooks.

This season, it captured landmarks such as Ulsanbawi Rock, which preserves the traditions and natural state of Goseong, and Hwajinpo, Gangwon-do’s Monument No. 10, along with modest alleys and everyday travel scenes. Additionally, inspired by the region, the brand created the ‘Pyogo Brown’ seasonal color and developed witty products featuring local specialties and monuments.

This content was produced with the assistance of AI translation services.