'Fair Delivery' Wemakeprice O Partners with CU... 'Quick Commerce' Market Expands
[Asia Economy Reporter Moon Hyewon] Wemakeprice O is entering the 'quick commerce' market through a strategic partnership with convenience store CU.
Wemakeprice O announced on the 2nd that it will onboard CU, which has the largest number of offline stores in the industry, and start convenience store instant delivery service. The first phase will include about 4,400 stores, with plans to sequentially onboard up to about 5,700 stores nationwide.
Since July last year, Wemakeprice O has been providing convenience store delivery services through 'Nowpick.' With the delivery market rapidly expanding this year, it decided to collaborate with CU, which has a nationwide distribution network. Through this, Wemakeprice O will promote mutual growth with convenience stores by delivering not only food but also various product categories.
To promote the use of CU delivery service, Wemakeprice O will sell 'Wemakeprice O CU Delivery Voucher 10,000 KRW' at a special price on Wemakeprice at 11 a.m. on the 6th. The prices are ▲0 KRW ▲5,000 KRW ▲7,000 KRW ▲8,900 KRW, with one purchase allowed per option on a first-come, first-served basis. Only one voucher can be applied per Wemakeprice O order. The event will last until stocks run out.
Additionally, to commemorate the CU onboarding, Wemakeprice O will release collaboration products. Limited edition Wemakeprice O eco bag sets (12,000 KRW), consisting of Wemakeprice O discount coupons and Pepero varieties such as Nude, Almond, and Crunky, and Wemakeprice O gift sets (15,800 KRW) will be sold. These can be purchased at Wemakeprice O and CU offline stores.
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A Wemakeprice O official stated, “By partnering with CU in line with the rapidly growing delivery market, we can now deliver various food ingredients and daily necessities instantly. Especially, we aim to provide convenience to the increasing number of single-person households and 'convenience premium' consumers, and use this as a stepping stone to continuously enhance our competitiveness in the delivery platform market.”
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