Impact of Prolonged COVID-19 on Home Cooking and More

SK Magic, Multi Flex Microwave Oven

SK Magic, Multi Flex Microwave Oven

View original image


[Asia Economy Reporter Kim Daeseop] SK Magic announced on the 27th that sales of electric ovens increased by more than 130% compared to the same period last year.


Since the beginning of this year until last month, sales of SK Magic's 'All-in-One Gwangpa Oven' and 'Multi Flex Gwangpa Oven' electric ovens have increased. Monthly sales have also steadily risen by about 10-20% compared to the previous month.


The company explained that the prolonged COVID-19 pandemic has sustained interest in 'home cooking,' and consumers' preference for multifunctional, multi-complex products related to minimal life has contributed to the increase in sales.



An SK Magic official said, "The All-in-One Gwangpa Oven and Multi Flex Gwangpa Oven are the size of a home microwave, but they are consistently popular because they offer various functions such as oven, air fryer, and microwave."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing