LG Uplus Signs MOU for Joint Media English Education Project with Cheongdam Learning

Ryu Chang-su, Head of LG Uplus Home Products Group (right), is taking a commemorative photo after signing a business agreement with Lee Dong-hoon, CEO of Cheongdam Learning. [Photo by LG Uplus]

[Asia Economy Reporter Kim Heung-soon] LG Uplus announced on the 18th that it has signed a strategic business agreement with premium education service company Cheongdam Learning to expand its media English education business.

Through this business agreement, they plan to promote ▲activation of the media English education business utilizing each company's resources ▲new non-face-to-face education services ▲joint marketing and sales channel partnerships.

As of the end of September, LG Uplus owns the media learning platforms 'U+ Idle Nara' exclusively for infants and children, which surpassed 1.5 million monthly users, and the newly launched 'U+ Chodeung Nara' exclusively for elementary school students.

Cheongdam Learning has an educational curriculum designed based on age-optimized English education content and over 20 years of accumulated know-how in ESL (English as a Second Language) creative thinking education.

LG Uplus plans to establish a homeschooling foundation for overall English education, including Cheongdam Learning's high-quality content. This content will be initially provided through U+ Idle Nara.

Additionally, they plan to jointly plan new non-face-to-face education services utilizing edutech technology based on ICT technology. By combining Cheongdam Learning's educational curriculum and non-face-to-face learning solutions with LG Uplus's ICT technologies such as augmented reality (AR) and virtual reality (VR), they aim to develop new services that allow systematic education at home.

Ryu Chang-su, Executive Director of LG Uplus Home Product Group, said, "Cheongdam Learning has the best know-how in the English education industry, which led to this business cooperation," adding, "We will lead the non-face-to-face education industry through the convergence of LG Uplus's media platform and ICT technology with Cheongdam Learning's content."

Lee Dong-hoon, CEO of Cheongdam Learning, said, "We look forward to the new changes in the education industry that will be brought about by LG Uplus's media platform and Cheongdam Learning's curriculum," adding, "This partnership with LG Uplus will be another challenge and the beginning of evolution for Cheongdam Learning."

This content was produced with the assistance of AI translation services.