Kumho Tire Ranks No.1 in Passenger Car Tire Category of 'Korea Industry Customer Satisfaction' View original image


[Asia Economy Reporter Kiho Sung] Kumho Tire announced on the 15th that it was selected as the No. 1 company in the passenger car tire sector in the '2020 29th Korea Customer Satisfaction Index (KCSI)' survey conducted by the Korea Management Association Consulting.


KCSI is a representative domestic customer satisfaction index implemented since 1992, which structures the causal relationship between customer-required quality, overall perceived quality, and customer loyalty. Kumho Tire scored 81.7 points in the passenger car tire sector among a total of 110 industrial fields including consumer goods, durable goods manufacturing, and general/public services, surpassing the sector average of 80.9 points to take first place.



A Kumho Tire official said, “Kumho Tire was recognized for excellent evaluations from domestic customers and was selected as the No. 1 company in customer satisfaction in 2020 as well,” adding, “Marking its 60th anniversary this year, Kumho Tire is striving to overcome the current crisis and lead future growth by prioritizing ‘customers’ based on the value system of ‘providing safety and convenient mobility to customers as a smart mobility partner.’”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing