Samsung Card to Host Win-Win Festival 'Holgabun Market'... Starting 15th Untact

[Asia Economy Reporter Ki Ha-young] Samsung Card announced on the 13th that it will hold the '2020 Holgabun Market Live' untact event for one month starting from the 15th.

Now in its seventh year, the 'Holgabun Market' is a representative autumn win-win festival that combines a practical marketplace selling excellent products from carefully selected small and medium-sized merchants by Samsung Card with various cultural performances and entertainment.

This year, in line with changes in social trends, the 'Holgabun Market' has been converted to an untact format to support small and medium-sized merchants in developing online sales channels and marketing. 'Holgabun Market Live' will sell about 50 products from over 40 teams including small and medium-sized merchants and social economy enterprises through 'Kakao Shopping Live' and 'Samsung Card Shopping.'

From the 15th, for seven days, excellent products from small and medium-sized merchants by theme will be sold live through Kakao Commerce's 'Kakao Shopping Live.'

Various celebrities such as Norazo, Wonder Girls' Yubin, Rainbow's Jisook, and Kim Poong will participate as show hosts by theme to increase customer attention. Additionally, real-time communication through chat allows customers to examine the products they are watching in more detail.

The live broadcasts are organized into seven themes: ▲Cooking shows ▲Organization & living items ▲Fashion items ▲Home training ▲Mukbang ▲Snacks ▲Hobbies & DIY. Discounts are offered when paying for Holgabun Market products with Samsung Card, and the broadcast time is 90 minutes starting from 7:30 PM (from 12 PM on the 20th and 21st).

Also, from the 15th for one month, 'Samsung Card Shopping' will open a dedicated Holgabun Market section to sell products from small and medium-sized merchants and social economy enterprises. Various promotions, including discount benefits for customers purchasing 'Holgabun Market' products on Samsung Card Shopping, will be conducted.

This content was produced with the assistance of AI translation services.