Lowering Startup Barriers... Cafe24 Records Highest Quarterly Number of New Online Store Launches

Over 36,000 Sites Established in Q3
39.6% Increase Compared to Previous Year

[Asia Economy Reporter Cha Min-young] The number of online shopping mall startups through Cafe24 is reaching a quarterly record high. The 'easy solution' that lowered the barriers to startup is believed to have stimulated demand for non-face-to-face businesses.

Global e-commerce platform Cafe24 announced on the 7th that 35,836 online shopping malls were built on its platform in the third quarter. This is an increase of 10,168 (39.61%) compared to the same period last year, and the monthly average reaches 11,945. It is the highest quarterly record in the past five years since 2016.

In September alone, the number of newly started online shopping mall accounts increased by 3,866 (50.34%) to 11,545 compared to the same period last year. In July and August as well, there were significant increases of 31.06% and 39.72%, respectively, compared to the same period last year. As of the end of last month, the cumulative number of online shopping malls built on the Cafe24 platform exceeded 1.79 million.

Cafe24 has been focusing on technology development to enable anyone to easily create and grow an online shopping mall. The shopping mall solution, which activates the latest features with just a few clicks, is based on artificial intelligence (AI) and big data. It is evaluated that the increasingly user-friendly solution due to technological advancement has been a catalyst for the increase in startups.

For example, operational convenience has been enhanced through 'Edibot,' which improves detailed page creation convenience by automatically classifying product images using AI; 'Sera,' which analyzes customer purchasing behavior in real time using big data; and 'Recipe,' which automates repetitive key tasks. By opening the 'Cafe24 App Store,' various applications (apps) can be easily installed on online shopping malls, allowing even novice operators to expand online shopping mall functions without a separate development process. The number of downloads has also exceeded 100,000.

Lee Jae-seok, CEO of Cafe24, said, “We will continue to focus on technological advancement to lower the barriers to online shopping mall startups,” and added, “We will provide the best infrastructure so that entrepreneurs can achieve practical success.”

This content was produced with the assistance of AI translation services.