BC Card "Get up to 7,000 Won Discount on Delivery Apps by 'Tagging' Benefits on Paybook"
'#MyTag' Event on Paybook Until October 31
Up to 7,000 KRW Discount for All Customers on Delivery Apps, Dawn Delivery, Online Shopping, Cafes, Bakeries, Pharmacies
Online Hypermarket and OTT Billing Discounts for 2030 and Female Customers
[Asia Economy Reporter Ki Ha-young] BC Card announced on the 5th that it will offer various discount benefits through '#MyTag' to welcome the autumn season.
#MyTag is a service provided by BC Card through its comprehensive financial platform Paybook, offering customized discount benefits based on each customer's characteristics and consumption patterns.
Each benefit is automatically displayed to customers deemed suitable by big data algorithms in the #MyTag category within Paybook. Customers can tag the desired benefits by the 31st and receive the benefits automatically when paying with BC Card under the specified conditions. All tagged benefits can be applied cumulatively. However, each benefit may end early during the event period.
First, BC Card customers can tag benefits available to everyone. When paying in categories such as delivery apps, fresh food dawn delivery, online shopping, cafes, bakeries, and pharmacies, customers can receive up to a 7,000 KRW billing discount.
Customized benefits are also provided for customers in their 20s and 30s and for female customers. For customers in their 20s and 30s, a 50% billing discount is offered on real-time video services (OTT) to match their preference for digital content. Female customers receive billing discounts for online large marts and drugstore categories.
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Jang Gil-dong, Executive Director of BC Card’s Marketing Headquarters, said, "We hope all customers will tag various benefits provided based on payment big data and a strong merchant network through #MyTag and experience Paybook’s digital innovation."
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