GS Retail Launches New Business 'Dalli Salda,' an Organic Specialty Mall
Operating 1,100 products including organic, eco-friendly, vegan, and 300 overseas direct purchase items
Up to 50% discount on all products for 3,900 KRW per month, with free shipping service for overseas direct purchase items available
[Asia Economy Reporter Lim Hye-sun] GS Retail has launched the open beta service of its new business, the organic specialty online mall 'Dalli Salda.'
Dalli Salda is a mobile app-based online mall specializing in the sale of famous domestic and international organic products under the concept of 'Living Differently from Today.' After the app launch on the 17th, some supplementary work will be carried out until the end of this month, and full-scale customer promotions are scheduled to begin on October 8.
The products handled include about 1,100 items directly purchased from 180 specialized brands focusing on domestic and international organic and eco-friendly products aimed at a healthy lifestyle, as well as about 300 overseas direct purchase items. The service is available through the Dalli Salda mobile app (hereafter, the app) and GS Fresh Mall.
The product categories by concept include fresh processed foods under 'Dalli Meokda' (Eat Differently), cosmetics under 'Dalli Bareuda' (Apply Differently), health functional foods under 'Dalli Chaenggida' (Take Differently), and daily necessities under 'Dalli Sseuda' (Use Differently).
Dalli Salda also operates a membership-based service. Buyers of the 'Dalli Dream Pass,' which has a monthly fee of 3,900 KRW, receive special benefits such as up to 50% discounts on product purchases, overseas direct purchase service use, and free shipping. First-time purchasers of the Dalli Dream Pass can use the service free of charge for 60 days once.
The products handled by Dalli Salda are strictly selected as excellent products that meet at least one of over 60 certifications related to health-friendly and safe food, including not only organic but also vegan, eco-friendly, preservative-free, animal welfare, and U.S. Food and Drug Administration (FDA) certification.
The service area covers the entire country except island regions, with same-day delivery available in Seoul and some metropolitan areas, and parcel delivery to other regions. Overseas direct purchase products can be received within 3 to 5 days after ordering, significantly shortening the delivery period compared to general overseas direct purchase shipping.
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Dalli Salda plans to continue discovering excellent small and medium-sized organic-related companies and famous local artisans to provide differentiated products to users, while actively expanding sales channel support for outstanding small business owners.
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