Coway Water Purifier and Air Purifier Win Design Award at US IDEA

IDEA 11 Consecutive Years of Design Awards Prove Global Design Competence

Coway IDEA 2020 Award-Winning Products

[Asia Economy Reporter Kim Cheol-hyun] Coway (CEO Lee Hae-seon) announced on the 18th that six products, including the 'Hanppyeom Siru Direct Water Purifier,' won design awards at the U.S. 'IDEA 2020.'

IDEA, hosted by the Industrial Designers Society of America (IDSA), is regarded as the top design award in North America, selected through a comprehensive evaluation of design innovation, user experience, and social contribution.

The Coway products awarded this time include the Hanppyeom Siru Direct Water Purifier (CHP-8300R), Nano Direct Water Purifier Mono (CHP-6201N), Icon Air Purifier (AP-1019D), Cartridge Air Purifier (AP-1019C), totaling six products.

In particular, the Hanppyeom Siru Direct Water Purifier is a product that implements an 'RO membrane' filter, which excels at removing contaminants, using a direct water method. It was also exhibited at the world's largest home appliance and information technology exhibition, '2020 CES,' last January, receiving favorable reviews from visitors.

The Hanppyeom Siru Direct Water Purifier reduced its size by about 30% compared to existing Siru direct water purifiers to maximize space utilization in complex kitchen environments. This product also stands out by using tempered glass material, applied to premium electronics such as smartphones, on the front to create a luxurious feel.

With this award, Coway has been named a company that has won the IDEA design award for 11 consecutive years from 2010 to this year. In addition to the IDEA award this year, Coway consecutively won the world's most prestigious design awards such as the German 'iF Design Award,' proving its global design capabilities.

Song Hyun-joo, head of Coway's Product Development Center, said, "Coway recognizes design as one of the core values that deliver emotion to customers and actively pursues design management," adding, "We will continue to design products recognized in the global market with 'trend-leading design' aiming to be the best in the world."

This content was produced with the assistance of AI translation services.