LF Kolhan, Launches New '4 Point Zero Grand' Line

[Asia Economy Reporter Yujin Cho] American footwear brand Cole Haan, operated by lifestyle culture company LF (CEO Kyusik Oh), will launch the '4Point Zerogrand' line for the Fall 2020 season on the 15th.

The 4Point Zerogrand introduced by Cole Haan is a new collection featuring the brand's innovative technology and footwear operation system called ‘GRAND36Ø’, applied in its highest version.

While incorporating the functional strengths of the existing Zerogrand line such as cushioning, lightweight, breathability, and durability, it also includes a specially designed triple-layer sole to maximize comfort.

The triple-layer midsole applied to all products in the 4Point Zerogrand line disperses the energy applied to the entire foot during walking with deep cushioning and flexibility.

Additionally, Cole Haan’s independently developed lightweight knit material called ‘Stitchlite’ is applied to the ankle area, providing a soft fit similar to wearing socks.

The 4Point Zerogrand line features a modern yet casual design and consists of four types: men's wingtip oxford shoes, plain-toe oxford shoes, and women's oxford shoes and loafers.

Prices range from 270,000 to 330,000 KRW and are available at Cole Haan exclusive stores in Lotte Department Store Jamsil Branch and Hyundai Department Store Pangyo Branch, nationwide shoe select shop Raum Edition stores, and LF’s online shopping mall LF Mall.

To celebrate the launch of the 4Point Zerogrand line, LF Mall is holding an event until 10 a.m. on the 28th, offering a 15% discount coupon and an additional 5% discount coupon for purchases of the product.

This content was produced with the assistance of AI translation services.