Surpassing 5 Trillion Won in Balance Within Just Over 3 Years Since Launch
Plans to Continuously Develop Asset Allocation Service Reflecting House View

[Asia Economy Reporter Oh Ju-yeon] KB Securities announced on the 14th that its representative discretionary wrap account service, 'KB able Account,' surpassed a balance of 5 trillion KRW just 3 years and 3 months after its launch.

Celebrating the KB able Account balance surpassing 5 trillion won, Park Jung-rim, President of KB Securities (third from the left), Kim Young-gil, Head of WM Division (second from the left), Lee Hong-gu, Head of WM General Headquarters (fifth from the left), Geum Won-kyung, Head of WM Business Headquarters (first from the left), and Kim Yoo-sung, Head of Investment Solutions Center (fourth from the left) are taking a commemorative photo.

Celebrating the KB able Account balance surpassing 5 trillion won, Park Jung-rim, President of KB Securities (third from the left), Kim Young-gil, Head of WM Division (second from the left), Lee Hong-gu, Head of WM General Headquarters (fifth from the left), Geum Won-kyung, Head of WM Business Headquarters (first from the left), and Kim Yoo-sung, Head of Investment Solutions Center (fourth from the left) are taking a commemorative photo.

View original image


KB able Account was launched in July 2017 based on the Unified Managed Account (UMA) platform service. It features the ability to trade and manage various investment assets such as domestic and international stocks, bonds, funds, and ELS within a single account. Leveraging this characteristic, it pursues asset management through diversified portfolio investments and has demonstrated operational performance despite several volatile market phases over the past three years.


KB able Account gained tremendous popularity among investors immediately after its launch. Within just over a year after the service launch, it surpassed a balance of 1 trillion KRW, and in the following year, March, October, and November 2019, it consecutively broke through balances of 2 trillion KRW, 3 trillion KRW, and 4 trillion KRW, accelerating its growth momentum. The increase in balance can be attributed to the company’s strategic direction to establish traditional asset management, the efforts of branch PBs who realize this, and a service lineup that encompasses customers with diverse preferences. Thanks to these efforts, the total custody assets of KB Securities’ wrap accounts are also steadily growing, approaching around 8 trillion KRW.


As indicated by its service motto, 'Asset Management Service for Everyone,' KB able Account has offered various portfolios tailored to customer types from the early stages of its launch, based on the industry’s lowest minimum subscription amount (10 million KRW).


Moreover, it has added new asset management services annually to suit segmented customer groups, showing steady asset growth not only in domestic and international stocks and funds but also in global alternative products and bond investment products for corporate clients.


Additionally, in the first half of this year, it officially launched an HNWI-exclusive service for high-net-worth VVIP clients, and the outsourced CIO (OCIO) funds have been attracting attention with returns superior to the market, raising about 1 trillion KRW and steadily expanding its scale.


Jung-rim Park, CEO of KB Securities, said, "As the balance of KB able Account increases, we feel a heavy responsibility regarding customer trust," adding, "We hope KB able Account will be established not merely as a financial product with good returns but as a new methodology for managing and growing customers’ assets."



He also revealed future plans, stating, "To this end, this year we plan to further develop our asset allocation capabilities, apply the company’s house view to portfolio construction for customer assets, and actively foster asset allocation-type services that manage customer assets stably based on this."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing