Barogo Creates 'September Safety Campaign Poster'... Urges Riders to Drive Safely

Selected as Safety Campaign Slogan: "The Signal Compliance I Keep Protects All Lives"

[Asia Economy Reporter Kim Cheol-hyun] Barogo (CEO Lee Taekwon), a startup operating a last-mile logistics IT platform, announced on the 8th that it has selected "Obeying Traffic Signals" as the theme for its September safety campaign and produced a poster. The poster is displayed on the first screen every time riders launch the Barogo driver app.

Since April, Barogo has been conducting a safety campaign by producing posters with content suitable for each period every month to ensure the health and safety of its riders. This month, the slogan "The Signal I Obey Protects All Lives" was chosen. In April and May, the safety campaign promoted hygiene rules to prevent COVID-19 infection, and from June to August, it provided guidance on preventing summer safety accidents and heat-related illnesses.

The slogans included in each poster are selected from phrases directly proposed by riders for the safety of their colleagues. Suggestions are received through the Barogo rider community, "Barogo Play," and selected ideas are rewarded with prizes. A Barogo official said, "Although delivery demand has greatly increased due to the resurgence of COVID-19, the most important thing is the health and safety of the riders, so we chose safe driving as this month's theme." He added, "The safety campaign is very meaningful because riders gather ideas themselves to create a safe working environment for their colleagues, and we will continue to carry it out."

This content was produced with the assistance of AI translation services.