Hyundai Motor's First Participation in 'IFA 2020'... "Creating a Zero Carbon Emission Ecosystem with Hydrogen Electric Vehicles"
Albert Biermann President of Hyundai Motor Company Research and Development Division
View original image[Asia Economy Reporter Kiho Sung] Hyundai Motor Company participated for the first time in the European home appliances and IT exhibition 'IFA 2020' held in Berlin, Germany, showcasing its brand vision based on leadership in eco-friendly vehicle technology.
On the 3rd (local time), Hyundai held an online discussion on hydrogen fuel cells under the theme "Future Fuel, Opening the Road to a Hydrogen Society" during the 'IFA Extended Space Special' session. The discussion was attended by seven experts in the hydrogen industry, including Albert Biermann, President of Hyundai Motor R&D Division; Kim Sehun, Executive Vice President of Hyundai Motor Fuel Cell Business Division; Mark Freymueller, Executive Director of Hyundai Hydrogen Mobility; and Yorgo Chatzimarkakis, Secretary General of Hydrogen Europe.
President Albert Biermann stated, "Hyundai continuously researches future mobility and pursues a future where various types of eco-friendly mobility coexist, from electric vehicles to hydrogen electric vehicles," adding, "According to Hyundai's future strategy to create a carbon emission-free mobility ecosystem, we will provide an integrated eco-friendly mobility solution that connects all industries as one."
The discussion participants shared opinions on ▲cases of hydrogen refueling infrastructure construction in Europe ▲the importance of establishing a renewable hydrogen supply chain ▲hydrogen energy transportation and storage solutions ▲and the European Union's vision to accelerate the adoption of hydrogen mobility.
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On the morning of the 4th (local time), Hyundai will unveil its vision for transformation into a smart mobility company and its strategy for the pure electric vehicle brand 'IONIQ,' which is equipped with the dedicated electric vehicle platform 'E-GMP.' Michael Cole, Head of Hyundai Motor Europe Region, will deliver the presentation, which will be broadcast live via the IFA YouTube channel.
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