NS Home Shopping Holds 'Online Store Entry Briefing' to Support SMEs' Market Expansion

[Asia Economy Reporter Cha Min-young] NS Home Shopping announced on the 4th that it will hold an 'Online Store Entry Briefing Session' for small and medium-sized enterprises (SMEs) whose opportunities to develop sales channels have decreased due to the novel coronavirus disease (COVID-19).

This briefing session is part of the '2020 Iksan Online Food Expo' program and was prepared to provide market information on the home shopping industry to SMEs in response to changes in the distribution market. It will be conducted in a non-face-to-face manner through live streaming on YouTube for pre-registered companies.

During the session, NS Home Shopping's MD (Merchandising) and QM (Quality Management) representatives will each give a one-hour lecture on ▲store entry process guidance ▲utilization methods and entry strategies for TV home shopping channels ▲quality assurance (QM) guidelines and essential documents required by product category. After the lectures, there will be a Q&A session through real-time comments with the respective representatives.

Kim Ji-nyeon, head of the Co-prosperity Growth Team at NS Home Shopping, said, "Despite the difficult environment, we decided to hold the online store entry briefing session to help SMEs hoping to develop large distribution networks and expand sales channels." He added, "We hope this briefing session will present new directions for the growth of SMEs amid the spread of untact consumption."

This content was produced with the assistance of AI translation services.