SSG.com Launches Main Sale of Chuseok Gift Sets

[Asia Economy Reporter Seungjin Lee] SSG.com is launching full-scale sales of gift sets ahead of Chuseok, which is just a month away. SSG.com plans to target holiday demand with unprecedented discount benefits and a wide range of products compared to previous years.

SSG.com announced that after completing the pre-order for Chuseok gift sets, it will begin full-scale sales of 25,000 types of gift sets from the 31st to October 2nd. The discount benefits that customers can feel during the holiday event have been maximized compared to the pre-orders conducted so far, and the number of products for sale is also the largest ever.

There are three types of discount benefits offered: SSG Money rewards based on purchase amount, additional discounts for payments made with SSG Pay, and billing discounts for PLCC cards. Early bird customers who purchase by the 20th will receive benefits of up to 1.3 million KRW.

First, until the 20th of next month, customers who purchase more than 300,000 KRW will receive SSG Money rewards based on the purchase amount. The reward is about 10% of the purchase amount, with a maximum reward of 1 million KRW. From the 21st of next month to October 2nd, a 5% reward rate will be applied for purchases over 100,000 KRW, with a maximum reward of 500,000 KRW.

Additionally, until October 2nd, customers who pay more than 300,000 KRW with a card registered on SSG Pay can receive an additional 2% discount based on the purchase amount, with a maximum discount of 200,000 KRW. Customers registering a credit or debit card on SSG Pay for the first time will receive 2,000 KRW in SSG Money once during the period.

Moreover, until October 2nd, customers who pay more than 100,000 KRW with the SSG.COM PLCC card can receive a 10% billing discount based on the purchase amount, up to 100,000 KRW per day.

The product scale is also prepared at an unprecedented level. The total number of product types available for the main sale is 25,000, about 9,000 more than the pre-order. The lineup includes the gift brand ‘Jeongdam’ exclusive to SSG.com, NE.O exclusive products for the online store, and the same products sold at E-Mart and Shinsegae Department Store.

Based on last year’s Chuseok gift set sales data, SSG.com identified the price ranges of products frequently purchased by customers and selected representative products. Examples include the ‘Apple and Pear Mixed Set,’ ‘Gourmet Life Hanwoo 1++ Grade Meat Set,’ and ‘Jeonggwanjang Hong Sam Won.’

Choi Taekwon, Head of Sales at SSG.com, said, “In celebration of the traditional holiday Chuseok, we have organized the event with a richer product lineup and substantial benefits than ever before. Although face-to-face meetings are difficult, we suggest conveying your feelings with the gift sets prepared by SSG.com.”

Meanwhile, sales from the ‘Chuseok Gift Set Pre-Order’ held for 18 days from the 13th to the 30th showed a growth rate of over 70% compared to the same period last year, demonstrating strong growth.

This content was produced with the assistance of AI translation services.