LG OLED TV Wins 'EISA Award' for 9 Consecutive Years

Positive Reviews for 'Gallery Design' Reflecting Lifestyle Changes

(From the top left clockwise) LG OLED Gallery TV, LG NanoCell 8K TV, LG XBOOM Go Speaker, and LG Sound Bar received the EISA Awards.

[Asia Economy Reporter Dongwoo Lee] A total of four LG Electronics products were selected as the best products this year by the Expert Imaging and Sound Association.

On the 16th, LG Electronics announced that the LG OLED (Organic Light Emitting Diode) Gallery TV was selected as the ‘EISA Premium OLED TV’ by the association. This product features a ‘Gallery Design’ that allows the entire TV to be mounted flush against the wall. LG OLED TVs have received the EISA award for nine consecutive years since 2012.

The association praised, “The advantages unique to OLED, such as black expression and color representation, have already been sufficiently proven,” and added, “The 120Hz refresh rate and fast response time based on HDMI 2.1 connectivity are also the best in class.” They also described it as “a new approach to TV design.”

LG Electronics stated that beyond differentiating product appearance and functions, the Gallery Design was completed considering lifestyle changes of customers who prefer harmony with their surrounding space. Unlike conventional wall-mounted products, the LG OLED Gallery TV is characterized by a luxurious feel as if it becomes one with the wall.

LG’s premium LCD TV, the LG NanoCell 8K TV, was selected as the ‘EISA 8K TV.’ The evaluation panel said, “Whether you are a fan of movies, games, or sports, this is a must-have product,” and added, “The NanoCell IPS panel and full-array local dimming provide wide viewing angles, sophisticated color expression, and rich contrast.” LG Electronics is the only company to have won EISA awards for both OLED and LCD TVs.

LG Sound Bar and LG XBOOM Go speakers, which realize premium sound through collaboration with the British luxury audio company ‘Meridian Audio,’ were also selected as ‘EISA Sound Bar’ and ‘EISA Mobile Speaker,’ respectively. The LG Sound Bar has won the EISA award for four consecutive years since 2017, and the LG portable speaker has won for three consecutive years since 2018.

EISA is a multimedia association involving many leading global AV media outlets. Since 1982, it has annually selected and awarded the best products in fields such as imaging, sound, photography, and mobile devices. The awards are highly credible as winners are selected through expert evaluations.

LG Electronics will introduce the EISA award-winning products to global media at IFA 2020, held from September 3 to 5 next month.

Park Hyung-se, Vice President and Head of LG Electronics HE Business Division, said, “Based on technological leadership in the imaging and sound fields, we will continue to lead the premium market by delivering differentiated value to customers.”

This content was produced with the assistance of AI translation services.