Nowon-gu 'Sosohan Geotgi' WalkOn Challenge Held

Online Walking Contest Using Smartphone App (WalkOn) Until August 20...Complete Two Designated Points to Automatically Receive Discount Coupons via App

[Asia Economy Reporter Jongil Park] Nowon-gu (District Mayor Oh Seung-rok) is conducting the ‘Small Online Walking’ challenge that promotes exercise and revitalizes local businesses.

The ‘Small Online Walking’ challenge, held until August 20 after this week’s rainy season, is an event where individuals, friends, or families freely walk the approximately 2km section of the Uicheon Stream trail. Participants install the smartphone app ‘WalkOn’ and upon completion, receive coupons that offer discounts and other benefits at 12 nearby stores.

This challenge is designed to encourage walking activities in daily life on an individual or small group basis, rather than group walks, to prevent reduced physical activity caused by COVID-19. By providing discount coupons to those who complete the challenge, it aims to boost participation motivation and stimulate the local small business economy.

Those wishing to participate can install and sign up on the WalkOn app, register in Nowon-gu’s official community ‘Walking City Nowon,’ then check the ‘Nowon-gu Challenge’ under the challenge tab (trophy icon) at the bottom, and press start to begin the challenge.

The challenge takes place on the section from Seokgye Station Cultural Park to the pedestrian bridge in front of Wolgye Geukdong Apartments (approximately 2km one way). All participants who complete the goal by passing through these two points will receive discount vouchers for use at local stores.

A total of 12 small businesses (restaurants, cafes, etc.) around Seokgye Station Cultural Park and the main gate of Lotte Castle Luna Apartments are participating in the WalkOn challenge, offering benefits such as additional menu items with orders and 10-20% discounts on payment amounts (varies depending on payment).

According to this year’s physical activity research conducted in Nowon-gu, Wolgye-dong ranked the lowest in physical activity levels by district. To increase this relatively low physical activity, the challenge project and focused promotion aim to reduce health disparities.

Despite the COVID-19 crisis, online walking challenges have been held on the Gyeongchun Line Forest Trail and Yeongchuksan Circular Trail to encourage walking while maintaining social distancing. Various walking programs with seasonal themes will continue to be operated in the future.

District Mayor Oh Seung-rok said, “I hope the online walking event will be an opportunity to take care of health while walking along the clear waters of Uicheon Stream and receive various benefits.”

This content was produced with the assistance of AI translation services.