Hyundai Home Shopping and Ministry of Agriculture, Food and Rural Affairs Launch 'Low-Carbon Certified Agricultural and Livestock Products' Promotion Campaign View original image

[Asia Economy Reporter Seungjin Lee] Hyundai Home Shopping announced on the 2nd that it will conduct a promotional campaign called 'Promoting the Low-Carbon Certification System' from the 3rd to the 13th in cooperation with the Ministry of Agriculture, Food and Rural Affairs and the Foundation of Agri. Tech. Commercialization & Transfer to support and promote the sales of foods certified under the 'Low-Carbon Agricultural and Livestock Products Certification System.'


This campaign was prepared to inform customers about the Low-Carbon Agricultural and Livestock Products Certification System and to support farms by revitalizing the consumption of low-carbon agricultural and livestock products. The Low-Carbon Agricultural and Livestock Products Certification System is a national certification system granted to agricultural products produced by reducing carbon emissions using low-carbon agricultural technologies after obtaining prior certification such as organic, pesticide-free, or Good Agricultural Practices (GAP).


Hyundai Home Shopping will hold an event to raise customers' interest in low-carbon agricultural products. During the campaign period, 100 customers who upload promotional posts related to the Low-Carbon Agricultural and Livestock Products Certification System on Hyundai H Mall's personal social network services (SNS) will be selected by lottery to receive a 'Low-Carbon Agricultural Products Gift Set' worth about 40,000 KRW. Customers who wish to participate can search for 'campaign' on the Hyundai H Mall application.


Hyundai Home Shopping will also sell about 10 carefully selected certified low-carbon agricultural and livestock products from Hyundai Green Food. Representative products include low-carbon jujube cherry tomatoes, low-carbon Aori apples, and low-carbon cantaloupe melons.



A Hyundai Home Shopping official said, "This campaign was prepared to help farms leading environmental protection by utilizing low-carbon farming methods," and added, "Various promotions will also be held during the campaign period to revitalize the consumption of low-carbon agricultural products."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing