Jaahn "Jaahn Group to Promote New Biohealthcare Platform Business"
[Asia Economy Reporter Hyunseok Yoo] Jaan announced on the 24th that it has signed a Memorandum of Understanding (MOU) with Jaan Group for a biohealthcare platform, officially launching the promotion of new business.
On the 8th, Jaan added bio-pharmaceutical-related businesses, including masks, as business objectives in its articles of incorporation through an extraordinary general meeting of shareholders. Through this MOU, Jaan plans to diversify its business by actively promoting the biohealthcare platform business in cooperation with Jaan Group.
Through this MOU, Jaan Group will provide Jaan with ▲development and supply of new biohealthcare platforms and solutions ▲matching platform tenant businesses ▲global brand sourcing for operating Jaan’s own brand.
As the first phase, Jaan Group plans to create a platform that distributes biohealthcare-related products online and via mobile, based on the know-how accumulated from its existing luxury fashion & beauty platform ‘SelecOn’. This platform will serve as the hardware foundation for the new business Jaan will pursue in the future.
A Jaan representative said, "The biohealthcare platform will supply bio-related products such as healthcare items including masks and hygiene products, health functional foods, and biohealthcare-related products such as diet and health supplements. We will build commerce centered on communities to naturally attract customers interested in healthcare and maximize purchase conversion rates with high-quality content."
He added, "We also plan to add solutions that propose customized care considering topics of interest by gender and age as well as individual health conditions. In particular, Jaan will maximize synergy with the platform by directly operating the business through acquiring exclusive sales rights, exclusive licenses, and trademarks of brands in the biohealthcare field."
Jaan is already in discussions for a license contract for a functional mask brand and has secured facilities such as factories and equipment for mask manufacturing. Jaan plans to start manufacturing functional masks under the licensed brand as early as September.
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A Jaan Group official said, "Jaan Group has achieved high operating profit margins by owning brands. We will incubate this know-how starting with this MOU so that it can also be demonstrated in Jaan’s biohealthcare field."
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