Dyson Launches World's First 360-Degree Omnidirectional Cordless Vacuum Cleaner... 'Cleans Even Narrow Gaps'

1.9kg Ultra-Lightweight Wireless Vacuum Cleaner Digital Slim Also Introduced

On the 23rd, Dyson unveiled the Dyson Omni-glide™, a cordless vacuum cleaner that rotates 360 degrees in all directions, and the ultra-lightweight cordless vacuum cleaner Dyson Digital Slim™ at S Factory in Seongdong-gu, Seoul.

Dyson Omni-glide™ (left) and Dyson Digital Slim™ cordless vacuum cleaners unveiled by Dyson on the 23rd.

[Asia Economy Reporter Ki-min Lee] Dyson has introduced the world's first cordless vacuum cleaner that rotates 360 degrees in all directions in Korea.

At 10 a.m. today, Dyson held a product briefing at S Factory in Seongdong-gu, Seoul, unveiling the 'Dyson Omni-glide™.' Dyson has equipped it with the world's first 'all-direction fluffy cleaner head.' It moves freely and easily in all directions, even around obstacles and in narrow spaces, enabling more convenient cleaning. Dyson explained that this design particularly reflects the characteristics of Korean living environments, where people often live barefoot on floors such as wooden floors or mats.

Equipped with two counter-rotating fluffy rollers, it sucks up everything from large debris to fine dust whenever it moves forward or backward. Additionally, the straight-line format of this product makes it easy to clean narrow spaces such as under sofas or between furniture by laying the vacuum flat on the floor.

This product is Dyson's first button-operated cordless vacuum cleaner, removing the trigger that controls the power, allowing users to switch modes easily while cleaning, according to the company. Users can also wash the dustbin, filter, fluffy roller, and cleaner head directly with water. The detachable battery allows for up to 20 minutes of cleaning.

Alongside the Dyson Omni-glide™, the 'Dyson Digital Slim™' was introduced, weighing a total of 1.9 kg, which is 20% smaller and about 30% lighter than the previous V11 series. Dyson explained, "We reduced the thickness of screws and internal walls with an integrated body."

Meanwhile, Dyson stated that powerful suction and other performance features have been maintained. The Dyson Hyperdymium motor spins up to 120,000 rpm and removes 99.97% of particles as small as 0.3 microns through the entire device's filter system.

James Dyson, founder and chief engineer of Dyson, said, “The all-direction fluffy cleaner head applied to the Dyson Omni-glide™ was created based on Dyson’s engineering capabilities and intensive research, resulting in a new type of product. The Dyson Digital Slim™ is a vacuum cleaner that is lightweight yet powerful, with every small part of the machine completely reinvented.”

The Dyson Omni-glide™ will be available for pre-order on Dyson’s official website starting on the 27th of this month and at Dyson stores in department stores nationwide from the 28th.

The Omni-glide™ comes in purple, the Omni-glide™ Plus in gold, and the Omni-glide™ Complete in purple, priced at 549,000 KRW, 599,000 KRW, and 699,000 KRW respectively.

The Dyson Digital Slim will be available from the 27th on Dyson’s official website and from the 28th at Dyson stores in department stores nationwide. The Dyson Digital Slim™ Fluffy, available in purple, is priced at 799,000 KRW, while the Digital Slim™ Fluffy Plus and Digital Slim™ Fluffy Pro, available in copper and gold colors respectively, have a recommended retail price of 899,000 KRW.

This content was produced with the assistance of AI translation services.