'Mercedes-Benz Promise' 6th Anniversary Symbol (Photo by Mercedes-Benz Social Contribution Committee)

'Mercedes-Benz Promise' 6th Anniversary Symbol (Photo by Mercedes-Benz Social Contribution Committee)

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[Asia Economy Reporter Kim Ji-hee] The Mercedes-Benz Social Contribution Committee announced on the 2nd that it has marked its 6th anniversary this year since its official launch in June 2014.


According to the Benz Social Contribution Committee, the cumulative donations over the past six years amount to approximately 27.2 billion KRW, with last year's fund totaling 4.5 billion KRW, more than double the amount during the same period in 2014. The Benz Social Contribution Committee continues to expand its social contribution activities.


Over the past six years, the Mercedes-Benz Social Contribution Committee, in collaboration with the social welfare corporation Children and Future Foundation, has carried out various social contribution activities based on four pillars: ▲Mercedes-Benz Mobile Kids ▲Mercedes-Benz Mobile Academy ▲With Mercedes-Benz ▲Mercedes-Benz Give. Recently, to support vulnerable groups and medical staff in Korea who are struggling due to the prolonged COVID-19 pandemic, it raised 1.8 billion KRW in donations and is supporting community members through the Children and Future Foundation.


Through Mercedes-Benz Mobile Kids, which promotes children's traffic safety, children naturally learn how to respond to traffic accidents and receive customized experiential education to prevent traffic accidents on their own. Since its introduction in Korea in 2014, about 20,500 children have participated in the program. The educational content has been adjusted to fit domestic traffic conditions and realities, and education has been provided to 943 elementary schools and community child centers in Seoul, the metropolitan area, and Busan.


Mercedes-Benz Mobile Academy is an industry-academia cooperation program that directly provides Mercedes-Benz's technological expertise and global educational know-how to domestic university automotive departments. So far, lectures and practice vehicles have been provided to 12 domestic automotive universities, with a total of 734 students completing the education. Among the graduates, 140 outstanding students were given the opportunity to visit the headquarters in Germany.


Recently, the Social Contribution Committee established the Mercedes-Benz Give and Dream scholarship project to help vulnerable children and youth sports prospects in Korea grow. The scholarships are funded through donations raised by ‘Mercedes-Benz Give.’ This year, about 150 million KRW from the funds raised in 2019 through Benz Give will be awarded as scholarships to over 50 recipients.



Dimitris Silarakis, Chairman of the Mercedes-Benz Social Contribution Committee, said, "All subsidiaries and dealers of the Daimler Group operating in Korea participate to explore ways to contribute to Korean society, increasing activities and donations every year," adding, "We will continue to actively strive to grow together with Korean society through diverse social contribution activities."


This content was produced with the assistance of AI translation services.

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