KOTRA held the 'Small and Medium Export Companies Meeting' on the 30th in Samseong-dong, Seoul to discuss strategies for entering overseas markets. Kwon Pyung-oh, President of KOTRA (second from the left in the front row), is speaking at the meeting. (Photo by KOTRA)

KOTRA held the 'Small and Medium Export Companies Meeting' on the 30th in Samseong-dong, Seoul to discuss strategies for entering overseas markets. Kwon Pyung-oh, President of KOTRA (second from the left in the front row), is speaking at the meeting. (Photo by KOTRA)

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[Asia Economy Reporter Kim Ji-hee] KOTRA held a 'Small and Medium-sized Export Companies Meeting' on the 30th in Samseong-dong, Seoul, to discuss ways to enter overseas markets. Eleven companies using KOTRA's export support services participated in this meeting.


KOTRA supports small and medium-sized enterprises with global capabilities to leap into global companies. The existing World Champ Development Project and Export Leap Medium-sized Enterprise Development Project have been integrated into the Medium-sized Enterprise Global Support Project starting this year. Currently, 379 companies are participating, and last year's export amount to strategic markets recorded $8.66 billion.


KOTRA is also piloting the 'COVID-19 Promising Items Emergency Export Support Project' in preparation for the post-COVID era. Amid the global shortage of goods supply following the novel coronavirus infection (COVID-19), KOTRA identifies local projects with high short-term export potential through overseas trade centers and connects and manages our small and medium-sized enterprises with production capacity.


Company I, participating in the meeting, developed an AI solution in response to social distancing. Company I said, "Marketing is difficult as overseas exhibitions have been canceled," and "Finding new buyers is urgent."



Kwon Pyung-oh, President of KOTRA, stated, "Although the environment is difficult, please maintain the mindset to find opportunities in the global market," and added, "KOTRA will spare no support to help our small and medium-sized enterprises find export routes on the global stage."


This content was produced with the assistance of AI translation services.

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