KOTRA, 'Post-Corona Response' Daegu·Gyeongbuk Business Meeting

[Asia Economy Reporter Suyeon Woo] KOTRA, together with Daegu City and Gyeongsangbuk-do, held a 'Post-COVID Response' Daegu-Gyeongbuk Business Meeting in Daegu on the 24th. Customer companies using KOTRA's emergency branch office service and overseas joint logistics projects attended the meeting.

Since early March, KOTRA has implemented the 'Emergency Branch Office' project, where overseas trade office staff act as local branches on behalf of Korean companies facing difficulties in overseas business trips. Among local governments nationwide, Daegu City and Gyeongsangbuk-do were the first to decide to support participation fees for the project, and 155 companies located in Daegu and Gyeongbuk have achieved approximately 20 million USD in export performance through this project so far.

One company that presented an excellent case of overcoming COVID-19 at the meeting said, "We developed a COVID-19 specimen collection kit and are using KOTRA Ecuador Quito Trade Office's emergency branch office service," adding, "Through buyer communication and video consultation services, we were able to sign a supply contract with the local Ministry of Health."

Another participating company said, "For start-up companies, even if they succeed in exporting, it often remains a one-time event," and added, "We are trying a method of stocking products locally and selling them by using KOTRA's overseas joint logistics project."

Kwon Pyung-oh, President of KOTRA, emphasized, "We significantly increased the scale of logistics support by injecting an emergency additional budget earlier this month," and stated, "In the post-COVID era, we will support our export companies to find breakthroughs in the global market through branch office services and overseas joint logistics projects."

KOTRA held a post-COVID response meeting for Daegu and Gyeongbuk companies in Daegu on the 24th. Customer companies using KOTRA's emergency branch office service and overseas joint logistics projects attended the meeting. Kwon Pyung-oh, President of KOTRA (center), is speaking at the meeting. Photo by KOTRA

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