[Asia Economy Reporter Koo Chae-eun] KT held an awards ceremony for the domestic virtual reality (VR) startup market entry support contest ‘IM Super VR’ on the 17th at the Novotel Ambassador Hotel in Dongdaemun, Seoul, in collaboration with the Incheon Creative Economy Innovation Center.


This contest was hosted by the Incheon Innovation Center and sponsored by KT and the Gyeonggi Creative Economy Innovation Center to discover and support leading domestic startups with VR content and services that can create synergy with KT’s personal VR service, Super VR.


Through the judging process of the contest, which began in March, KT selected five startups as finalists, awarding certificates and prize money ranging from 3 million to 15 million KRW each, and will provide multifaceted support for separate commercialization and service expansion.


The grand prize of the contest was awarded to the company ‘Archidraw.’ Archidraw is a startup that develops and provides a solution that helps easily create interior designs by constructing virtual spaces in 2D and 3D based on blueprint data. A KT official evaluated, “Users respond positively because they can freely arrange desired furniture or appliances in the virtual space or change the materials and colors of walls and floors. As a service where realism is important, it has great potential in terms of synergy with VR technology.”



Kim Hoon-bae, Executive Director of KT’s Customer Business Division, stated, “KT is nurturing the immersive media market ecosystem together with various partners through open innovation. We will continue to discover promising domestic startups, provide opportunities for market entry, and create business models where both sides can win, continuously presenting immersive media services on a different level.”


This content was produced with the assistance of AI translation services.

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