Martial Arts, Hosts 'Shinnambang Online Video Export Consultation'

[Asia Economy Reporter Hwang Yoon-joo] The Korea International Trade Association (KITA), in collaboration with the New Southern Policy Special Committee, the Ministry of SMEs and Startups, and the Small and Medium Business Corporation, held the 'New Southern Promising Buyers Invitation Online Export Consultation' on the 17th at COEX, Samseong-dong.

The event, held online all day from 10 a.m. to 7 p.m., featured 52 buyers from 9 countries in the New Southern region, including Prambanan Kencana, an Indonesian food service and distribution company with 65 years of history; Saigon Co.op, one of Vietnam's top three retail import and distribution companies; the Vietnam branch of Central Group, Thailand's largest retail company; and Lotte Shopping Vietnam Corporation, along with 117 domestic companies.

KITA Vice Chairman Han Jin-hyun, New Southern Policy Special Committee Chairman Park Bok-young, and Small and Medium Business Corporation Chairman Kim Hak-do visited the site to encourage the participating businesspeople.

At the event, Vice Chairman Han said, "The New Southern region is a young and dynamic market with a population of 2 billion and an average age of 30, growing at over 5% annually, and it accounts for 22.7% of our exports. I ask all buyers to take active interest so that Korea's excellent products, loved worldwide, can become well known and sold to local consumers."

Chan Hong Thien, Purchasing Manager of Central Group's Vietnam branch, said, "The online video consultation is a great way for both buyers and sellers to save time and costs while connecting business. I hope to build good relationships with Korean companies through this opportunity and further develop our business."

KITA, which has been holding weekly online video export consultations since March, plans to hold a Middle East consultation on the 25th and a content buyer invitation consultation on the 30th. The association supports participating companies by producing product promotional videos and catalogs, listing on the online export platform TradeKorea, overseas sample shipping, and free interpretation services.

This content was produced with the assistance of AI translation services.