LG Velvet Lands in Europe... Silver and Black Colors Added

[Asia Economy Reporter Han Jinju] LG Electronics is launching its strategic smartphone 'Velvet' in Europe and targeting the global market.

According to LG Electronics on the 16th, an online unveiling event was held in Germany on the same day, and from the 22nd, the LG Velvet will be introduced in major European countries such as Italy, Spain, and the Netherlands. The Velvet will also be launched in North America, Latin America, and Asia. The overseas version of the Velvet has added colors such as Aurora Silver and New Black, increasing the total to 10 colors. This was done considering consumer color preferences by country.

Foreign media reviews of the LG Velvet are generally positive. The IT specialized media PhoneArena described, "The LG Velvet is a smartphone that completes a differentiated rear design. In particular, the raindrop camera design attracts the attention of customers who dislike the protruding camera design." SlashGear explained, "The LG Velvet offers a variety of colors ranging from conservative to bold."

Jung Soo-heon, Vice President of LG Electronics MC Overseas Sales Group, said, "Considering COVID-19, LG Velvet's overseas marketing will be mainly conducted through untact marketing."

The LG Velvet applies a 'raindrop camera' design with three rear cameras and a flash arranged vertically like raindrops, and a '3D Arc Design' with curved left and right edges on the front and back. It features a 6.8-inch display with a 20.5:9 aspect ratio, providing an immersive experience when watching videos. It supports ASMR recording and a voice out-focus function that distinguishes background noise from voice.

This content was produced with the assistance of AI translation services.