Clio #Kim Wooseok Heese #Grooming Boutijour #Age-Free Campaign [Hot★Beauty]

Clio #Kim Wooseok Heese #Grooming Boutijour #Age-Free Campaign [Hot★Beauty]

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[Culture & Life Section Reporter Choi Jeonghwa] Today (the 13th), we introduce three hot news items from the cosmetics world that will excite K-beauty enthusiasts.


▷ 'Clio's muse Kim Wooseok reflects the social atmosphere by holding his first fan event, an 'untact online fan meetup.' Applications are open until the 23rd both online and offline. ▷ Modern British brand 'Heath' proposes sophisticated hair & body items that maintain gentleness. ▷ Clean lifting care brand 'Boutijour' launches the ‘Age Free Campaign’ to support resilient women’s lives. Several celebrities, including model Choi Myungjin and CEO Kang Heejae, will participate to encourage the campaign.


Clio X Kim Wooseok’s First Fan Event, ‘Online Fan Meetup’
Clio X Kim Wooseok's First Step for Fans, 'Online Fan Meetup'

Clio X Kim Wooseok's First Step for Fans, 'Online Fan Meetup'

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Street confidence makeup brand 'Clio' is holding an ‘untact online fan meetup’ with model Kim Wooseok.


This ‘Clio X Kim Wooseok Untact Online Fan Meetup’ is conducted in a non-face-to-face format reflecting the current social atmosphere, and only 100 event winners will have the opportunity to participate.


Expected to receive explosive responses, this ‘online fan meetup’ will be composed of fun and meaningful segments communicating with fans, and each winner will receive a unique autograph personally signed by Kim Wooseok.


Applications for the event are open from the 13th to the 23rd at five Club Clio offline stores and the official online website. The event items include 12 popular products, including Clio’s 20SS season new releases, attracting attention. Among the 100 winners, 50 will be selected online and 50 offline (10 per each store), and the prizes will be individually delivered to winners in the last week of June.


Heath Proposes Essential Grooming Items for Summer
Hiss, Essential Grooming Items for Summer

Hiss, Essential Grooming Items for Summer

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Classic modern British grooming brand 'Heath' proposes hair & body items that allow men to easily maintain gentleness from head to toe even in the hot summer.


Heath’s signature hair & body wash combines cleansing power and moisturizing ability with a masculine yet sophisticated woody green scent, making it an attractive product. It is perfect for men who sweat a lot and shower frequently in summer or want a refined product for a quick shower after exercise without any burden.


Heath’s face wash also boasts excellent performance, containing volcanic ash sourced from an island volcano, providing strong exfoliation and sebum removal functions. It is an ideal product for men troubled by sebum and dead skin cells in summer. Instead of environmentally harmful microbeads, it contains natural volcanic ash, making it gentle on the skin and eco-friendly.


Boutijour Launches ‘Age Free Campaign’
Boutijour Launches 'Age-Free Campaign'

Boutijour Launches 'Age-Free Campaign'

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Global first clean age-free lifting skincare brand Boutijour is launching the ‘Age Free Campaign.’


The ‘Age Free’ campaign started with the purpose of supporting all women, encouraging not only external care with Boutijour’s lifting products but also promoting ‘wellness’ and a ‘resilient life’ for oneself.


Life in today’s busy urban environment involves frequent overtime and various city pollutants, causing skin troubles and a lack of leisure in life. Boutijour offers lifting solution products suitable for the lifestyles of urban women through extensive research.


Especially, Boutijour’s innovative technology, firm belief in clean beauty, opposition to animal testing, exclusion of animal-derived ingredients, and use of premium natural-origin formulas instead of artificial components highlight the brand’s commitment to sustainably preserving women’s natural beauty, which is well represented in this campaign.



The ‘Age Free’ campaign can be seen through the SNS channels of Boutijour’s muse, UTG CEO Kang Heejae, 1423 Naivewater CEOs Cha Chohee & Cha Myeongeun, Kim Bani, Kim Heemin, model Choi Myungjin, and others. The special campaign set, ‘Age Free Kit,’ is available for purchase on Boutijour’s official website.


This content was produced with the assistance of AI translation services.

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