Swanicoco Launches Shampoo to Alleviate Hair Loss Symptoms... 'Reported Hair Loss Symptom Relief Functionality to MFDS'

[Asia Economy Reporter Hyungsoo Park] Swanicoco, a subsidiary of Brain Contents, is set to aggressively target the 800 billion KRW hair loss shampoo market.

The low-irritant functional cosmetics brand Swanicoco announced on the 12th that it has launched a new functional product, 'Clear Cypress Scalp Nutrition Shampoo,' which helps alleviate hair loss symptoms.

A company official explained, "The domestic hair loss market is worth 4 trillion KRW, with the hair loss care shampoo market alone reaching about 800 billion KRW," adding, "One in five Koreans experiences hair loss symptoms or worries about hair loss."

A considerable number of women experience hair loss symptoms due to various reasons such as childbirth, dieting, and fine dust. They expect preventive effects against hair loss by using relatively affordable hair loss shampoos.

Clear Cypress Scalp Nutrition Shampoo contains dexpanthenol, niacinamide, zinc pyrithione, and biotin?ingredients recognized by the Ministry of Food and Drug Safety as helpful in alleviating hair loss symptoms. The product has completed reporting for hair loss symptom relief functionality to the Ministry of Food and Drug Safety. It has also undergone skin low-irritation testing at the Korea Analysis Testing & Research Institute (KATR).

Including domestically sourced cypress water, it soothes sensitive and tired scalps. It also contains a 17-amino acid complex and the patented HP-DCC ingredient to nourish sagging hair. After cleansing, it offers a natural forest scent reminiscent of phytoncides, allowing users to feel the cleanliness and freshness of nature while providing all-day comfort to the scalp.

Lee Seung-woo, CEO of Swanicoco, said, "On the occasion of our 10th anniversary, we are launching various cost-effective new products across different lines," adding, "We are preparing for a second leap forward through diversification of distribution channels and aggressive marketing." He continued, "We will do our best to achieve concrete results by presenting differentiated products and service strategies that meet rapidly changing market trends and customer expectations."

This content was produced with the assistance of AI translation services.