CJ O Shopping Launches Summer Fashion Products with Keith Haring and Gio Song Gio View original image

[Asia Economy Reporter Cha Min-young] CJ ENM O Shopping Division announced on the 8th that it will showcase summer fashion products from famous artists and designers such as 'Keith Haring' and 'Gio Song Gio'.


On the 9th at 8:15 AM, designer brand Gio Song Gio will launch 'Summer Stretch Linen Bermuda Pants 3 Types' on CJ O Shopping's popular program 'Donggage'. The three types?White, Terracotta Beige, and Navy?will be offered at 69,900 KRW. The pants are made of linen optimized for summer, blended with rayon and spandex to minimize the wrinkling characteristic of linen and enhance elasticity. Featuring a semi A-line silhouette and a length that is not too short, the set includes a waist belt, making it versatile for casual to office looks. Additionally, the waistband is elasticized for precise size adjustment. Customers who pre-order the product through CJ Mall up to one hour before the broadcast will receive a 10% discount.


Following this, in mid-month, Keith Haring's 'Summer Special T-Shirts 5 Types' will also be introduced. The t-shirts feature embroidery of Keith Haring's iconic works such as 'Smiling Heart', 'Dolphin', and 'Heart'. Keith Haring t-shirts are made from cool 100% soft pure cotton material, treated with enzyme, denting, and washing techniques to ensure minimal deformation after washing and a soft texture. Available in various colors, they pair well with shorts, skirts, suits, and more. The price for the 5 types is 69,900 KRW.



Kang Hye-ryeon, head of the fashion apparel team at CJ ENM O Shopping Division, said, "This summer, multi-styling products that can be used from camping looks to office looks with a single item are the trend," adding, "We hope to solve your summer outfit concerns with fashion items like Keith Haring and Gio Song Gio that can be styled in various ways."


This content was produced with the assistance of AI translation services.

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