GS Retail Integrated Membership 'The Pop' Introduces 'SmilePay' as Exclusive Payment Method
[Asia Economy Reporter Seungjin Lee] GS Retail announced on the 14th that its integrated membership and payment application ‘THE POP,’ launched on the 1st, has adopted eBay Korea’s simple payment method ‘SmilePay’ as the only credit card payment option.
Through this partnership, SmilePay can now be used at approximately 14,000 GS Retail offline stores nationwide, including convenience stores GS25, supermarkets GS THE FRESH, and H&B (Health & Beauty) stores Lalavla. SmilePay is the only credit card payment method available on THE POP app.
The key feature of the payment is the ‘one-click’ payment service, where a payment QR code appears immediately upon launching the app. The ‘one-click’ payment service is a technology independently developed by eBay Korea, allowing users to register SmilePay only once and then use it immediately without entering a password or fingerprint authentication. Considering the nature of offline stores where long queues often form, the process is optimized for maximum convenience and speed.
Additionally, SmilePay is a payment service certified with the qualified PG (Payment Gateway) certification granted to only a few domestic operators. It maintains an advanced security system by implementing fraud detection systems (FDS) and other measures. A promotional event celebrating the exclusive integration of SmilePay will also be held for THE POP app customers in June.
A GS Retail official stated, "We launched the integrated membership application THE POP on May 1st, and for our customers, we have partnered with eBay Korea, the number one online distribution company in Korea, to introduce ‘one-click payment’ as the only credit card payment method through SmilePay."
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Kim Jihyun, head of SmilePay partnership marketing team at eBay Korea, said, "We will continue to provide diverse customer experiences both online and offline with a payment service that combines security and convenience."
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