LG Household & Health Care Perio Launches Toothpaste and Toothbrush Infused with Bamboo Charcoal

[Asia Economy Reporter Yujin Cho] LG Household & Health Care (CEO Cha Seok-yong) announced on the 13th that Perio has consecutively launched the ‘Total7 Black Charcoal Advance’ toothpaste containing premium bamboo charcoal and the ‘Total7 Wide Action Charcoal·Green Tea’ toothbrush infused with natural ingredients.

Perio Total7 toothpaste is the number one product in the domestic market by single brand market share, offering seven functions at once, including gum health, tartar and bad breath control, cavity prevention, anti-plaque, brightening, and periodontal disease prevention.

The newly introduced Total7 Black Charcoal Advance adds charcoal (activated carbon) made from clean premium bamboo to the distinctive features of Total7 toothpaste. This toothpaste thoroughly cleans teeth and provides a ‘brightening’ effect that helps maintain white teeth for a long time. In particular, clinical trials at domestic dental universities confirmed an 87% removal effect of plaque and a 3.6 times improvement in gum inflammation index.

The Total7 Wide Action Charcoal·Green Tea toothbrush is a premium product featuring 0.01mm ultra-fine bristles infused with naturally derived ingredients. The ultra-fine bristles, which are 1.7 times denser, reduce gum irritation while thoroughly cleaning narrow gaps, and the wide brush head quickly and easily cleans hard-to-reach areas.

This content was produced with the assistance of AI translation services.