Lock&Lock Launches 'Pengsoo Water Bottle' Series
[Asia Economy Reporter Moon Hyewon] Lock&Lock announced on the 12th that it has launched the ‘Pengsoo Water Bottle’ series in collaboration with EBS Educational Broadcasting's popular creator ‘Pengsoo’.
The Pengsoo water bottle is a product featuring the cute Pengsoo, popular in the spring and summer seasons as a portable water bottle. It not only captures Pengsoo’s various charms but also incorporates popular catchphrases that have caused a big sensation, creating a lively design.
The Pengsoo water bottle series consists of a total of 8 editions, each depicting Pengsoo with different expressions and gestures. Notably, considering that Pengsoo is a giant penguin, the transparent front of the bottle is fully covered with Pengsoo’s image. Depending on the product, designs include Pengsoo greeting with catchphrases like ‘Peng-ha’ and ‘Peng-ppa’, Pengsoo transformed into a rapper, and Pengsoo singing yodel songs, among various other designs.
Made from Tritan material, which is free from Bisphenol A, a suspected endocrine disruptor, it is safe to use. It is transparent like glass but lightweight and durable, making it convenient to carry anywhere at any time.
The Pengsoo stainless steel lid basic water bottle features a simple stainless steel lid and includes an ice protector inside to prevent ice from spilling, allowing for comfortable drinking.
The Pengsoo Luster Bottle reflects a fresh yellow color overall, conveying a lively feeling, and its slim body makes it easy to hold with one hand.
The Pengsoo Blooming Water Bottle features a yellow silicone handle as a point and enhances portability.
Ryu Kyungwoo, Executive Director of Marketing at Lock&Lock, said, “Through collaboration with the popular creator Pengsoo, who has a strong fan base among the 2030 generation, we aimed to offer freshness and fun to Lock&Lock consumers. Especially reflecting the season when hydration is important, we planned the water bottle as the first edition, hoping people take care of their health. We also expect that the synergy effect of Pengsoo will encourage regular use of water bottles, leading to good results in protecting the environment.”
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Lock&Lock will hold a drawing for 10 consumers who purchase the Pengsoo water bottle on its online store, Lock&Lock Mall, by the 24th, giving away the entire set of 8 editions.
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