Shinhan Card Launches D-Club Membership: "Use Your Card Without a Physical Card"
Complete Digitization from Application to Use
[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 7th that it will launch 'D-Club,' the industry's first 100% digital platform membership program.
D-Club is a service that digitally implements the entire Shinhan Card usage experience?including card application, issuance, usage, and consultation?through Shinhan Payfan without a physical plastic card.
Targeting the millennial generation known as digital natives, Shinhan Card plans to recruit 10,000 customers who have never used Shinhan Card on a first-come, first-served basis and operate D-Club experimentally until the end of this year.
In line with the motto "Fall in love with digital, add more benefits," D-Club members can receive a digital-only card without a physical plate and experience it through Shinhan Payfan.
D-Club members are provided with various innovative services such as a digital security service that allows easy card number changes whenever personal information leakage or theft is suspected, card usage on/off functions for smart card settings, and self-selection of card designs tailored to personal preferences.
Additionally, members can use the reward program prepared for D-Club. It offers point benefits not only in digital content areas like Netflix and Melon but also holds a 'D-Club Day' event every Wednesday, providing point benefits in areas related to online shopping, delivery apps, books, and movie ticket reservations. Furthermore, members can earn up to 26,000 points monthly according to exclusive programs such as digital card mission achievement rewards.
To commemorate the launch of D-Club, Shinhan Card is also conducting a launch event. The first 2,000 customers can purchase a Starbucks Americano coffee for 100 won, and all registered members will receive a welcome gift worth 3,000 won.
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D-Club has no separate membership fee, and detailed information can be found through the Shinhan Payfan app.
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