Martial Arts and Export Companies Collaborate to Donate Hand Sanitizers to Indonesia

[Asia Economy Reporter Hwang Yoon-joo] The Jakarta branch of the Korea International Trade Association (KITA) announced on the 4th that it recently donated 5,000 hand sanitizers (worth 25 million KRW) to the Indonesian Red Cross, a New Southern Policy country, in cooperation with the domestic cosmetics company Some By Mi.

Some By Mi is a company that produces cosmetics such as skincare and cleansers using natural ingredients, mainly exporting to New Southern Policy regions like Indonesia. Recently, the products have become widely known as local celebrities introduced them.

Some By Mi expressed its intention to donate to the KITA headquarters at the end of March to help Indonesia, which is struggling due to the spread of the novel coronavirus (COVID-19). Accordingly, the association signed a donation agreement with the Indonesian Red Cross through the Jakarta branch and took charge of customs clearance and logistics for the hand sanitizers.

The handover ceremony was attended by Jusuf Kalla, former Vice President of Indonesia and current president of the Red Cross, who expressed his gratitude. The donated hand sanitizers will be distributed to low-income groups in regions including 34 command posts operated by the Red Cross, Batam, Bali, and Manado.

Lee Ji-eun, CEO of Some By Mi, emphasized, "This donation was purely intended to help prevent the spread of COVID-19, not for product promotion," adding, "We hope our hand sanitizers will be of some help in overcoming the epidemic crisis in Indonesia."

Jo Hak-hee, head of the International Business Division at KITA, said, "The warm hands our companies extend to local people overseas will greatly contribute to enhancing Korea's image."

This content was produced with the assistance of AI translation services.