Buy 'Home Stay Essentials' Online During the Remaining Holiday Period
Coupang Opens 'Household Goods Fair'... Up to 76% Discount
[Asia Economy Reporter Kim Cheol-hyun] Consumers choosing to stay home during the holiday period are turning to e-commerce to purchase necessary items. This is due to the spread of contactless consumption amid the COVID-19 pandemic, as well as various events and special promotions offered by e-commerce companies like Coupang, featuring discount benefits.
Coupang is holding a "Household Goods Fair" until the 10th, gathering essential daily necessities in one place with various benefits. This event offers over 3,400 different household items at discounts of up to 76%, with eight products such as detergents, toilet paper, and shampoo available at limited-time special prices. Additionally, customers can receive discounts of up to 15,000 KRW depending on their purchase amount through the coupon discount section.
For shopping convenience, the categories are divided into three: ▲"Essential items for our home that you worry about running out of!" ▲"Clean sweep! Cleaning & laundry essentials" ▲"Hygiene & health essentials for my body." Also, through the brand section, customers can find products from 36 popular brands selected by Coupang, including Nivea, AmorePacific, and Dong-A Pharmaceutical.
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Featured products include the "Dr. Bang Giwon Moa Gel Shampoo," available on Coupang for around 19,000 KRW. Items such as "Bouquet Garni Perfumed Sachet Wardrobe Soft Cotton," "Muro Aqua Bathroom Cleaner," and "Atosafe April Fabric Softener" are all available at discounts ranging from 50% to 70%. Lee Byung-hee, Vice President of Coupang Retail, stated, "As many people are refraining from going out due to the prolonged COVID-19 situation, we organized this fair to enable convenient purchase of essential household goods from home. We will continue to provide differentiated shopping experiences to customers through various product promotions and services."
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